The Story of Biané
Every brand has a beginning, but we started with a bond.
The Vision
I have spent years observing the transformative power of movement. I’ve seen how a woman’s energy shifts the moment she feels truly "put together." There is a unique confidence that comes from a perfectly coordinated look—where the grip of your socks meets the elegance of a matching set.
The Beginning
Biané was born from the desire to elevate those moments. I wanted to create a wellness brand that didn’t just focus on the workout, but on the way a woman feels while she’s in it: beautiful, grounded, and refined.
The Heart
The name Biané is the soul of the brand. It is a deeply personal tribute, created by blending my name, Foteini, with the name of my childhood companion, Bianca. Though she is no longer with me, this brand keeps her spirit alive, rooted in a bond of loyalty and love that spanned my entire upbringing.